Hallowed Footwear

Hallowed Footwear Website

Share This Case Study

Share on facebook
Share on twitter
Share on linkedin
Earlier this year, Hallowed Footwear reached out to White Peak Digital to design and develop a new comprehensive eCommerce platform for their brand to scale with.

The Brief

When we first met with Carolyn and Greg from Hallowed Footwear they had a lot of unanswered questions about websites and online marketing.

We spent the majority of our first meeting together going through all of their questions to ensure they had a clear understanding of what it’s like to operate an eCommerce business before we got stuck into developing the website.

After we identified some clear and measurable goals we knew Hallowed Footwear’s new website needed to be user-friendly and mobile responsive with a streamlined checkout experience.

Our Approach

During the Discovery phase we spent considerable time researching Hallowed Footwear’s target audience which mainly focused on men and women who were frustrated by the lack of large shoe options in Australia.

With this research we were able to design a user experience that suited their audience to ensure a higher conversation rate and greater return on investment over time.

Hallowed Footwear Demo

During development we also implemented Google Analytics and search engine optimisation best practices so that Hallowed Footwear could track their marketing efforts while also seeing it grow in organic search results.

The Result

In the end, the new Hallowed Footwear website turned out exactly how Carolyn and Greg wanted it from the beginning and we couldn’t be happier.

We look forward to their product launch later this year and can’t wait to see the Hallowed Footwear brand continue grow in the coming years.

To your success,

Ready to start your own project?

Jackson Gartner
About The Author

Jackson Gartner

Jackson Gartner is a web consultant and the founder of White Peak Digital. He has a background in website design, digital marketing and customer experience. In his free time, he enjoys motorsport and time with family.
Iconic Renovations & Co

Iconic Renovations & Co

When Complete Maintenance & Property Repairs came to us and asked us to help them rebrand to Iconic Renovations & Co we couldn’t wait to dive straight in, here’s how we completely redesigned their website and moved to a new domain while maintaining all their SEO power.

Sunset Gifts

Sunset Gifts

Sunset Gifts is a small artwork and jewellery store based in South Australia that specialises in unique designs and products. Here’s how we empowered Sunset Gifts to start selling to customers all around Australia.


Interested in a free, no obligation consultation?

Get in touch with us today so that we can setup a time to introduce ourselves and go over your project one-on-one.

6 Key Focus Points For Website Success Guide

Making Your Website More Successful

Subscribe to learn how to make your website more successful, starting with this free guide. Unsubscribe with one click at any time.

We hate SPAM and promise to keep your email address safe. Here’s our privacy policy.