Hallowed Footwear

Hallowed Footwear Website
Earlier this year, Hallowed Footwear reached out to White Peak Digital to design and develop a new comprehensive eCommerce platform for their brand to scale with.

The Brief

When we first met with Carolyn and Greg from Hallowed Footwear they had a lot of unanswered questions about websites and online marketing.

We spent the majority of our first meeting together going through all of their questions to ensure they had a clear understanding of what it’s like to operate an eCommerce business before we got stuck into developing the website.

After we identified some clear and measurable goals we knew Hallowed Footwear’s new website needed to be user-friendly and mobile responsive with a streamlined checkout experience.

Our Approach

During the Discovery phase we spent considerable time researching Hallowed Footwear’s target audience which mainly focused on men and women who were frustrated by the lack of large shoe options in Australia.

With this research we were able to design a user experience that suited their audience to ensure a higher conversation rate and greater return on investment over time.

Hallowed Footwear Demo

During development we also implemented Google Analytics and search engine optimisation best practices so that Hallowed Footwear could track their marketing efforts while also seeing it grow in organic search results.

The Result

In the end, the new Hallowed Footwear website turned out exactly how Carolyn and Greg wanted it from the beginning and we couldn’t be happier.

We look forward to their product launch later this year and can’t wait to see the Hallowed Footwear brand continue grow in the coming years.

To your success,

Ready to start your own project?

Jackson Gartner
About The Author

Jackson Gartner

Jackson Gartner is a web designer and the founder of White Peak Digital. He has a background in website design, branding and customer experience. In his free time, he enjoys playing ultimate frisbee and spending time with his friends and family.
McCarthy Accounting Website

McCarthy & Associates

McCarthy & Associates first approached our Brisbane web design team earlier this year in need of a speedy website redesign so that they could move away from their existing website platform before it required renewal, with this in mind we got straight to work and had their new website ready a few weeks later.

Affinity Migration Website

Affinity Migration

We were referred to Affinity Migration right after they put out word to their network that they were looking for a partner to assist them in redesigning their website. We got in touch soon after to find out exactly how we could help them modernise their digital branding and drive more traffic to their website.


Interested in a free, no obligation consultation?

Get in touch with us today so that we can setup a time to introduce ourselves and go over your project one-on-one.