Starting a business in Australia is an exciting venture that can be rewarding and fulfilling.

In this article, we’ll cover key aspects of starting a business in various Australian cities, explore different types of businesses you can establish, answer frequently asked questions and all the essentials to get started.

Lets dive straight into how to start a business!

Create a Business Plan

Creating a detailed business plan is essential for your venture’s success.

Did you know a study found that entrepreneurs with a business plan are 260% more likely to start their businesses then those without?

Start by conducting in-depth market research to gain insights into your target audience, identify competitors, and stay up-to-date with industry trends.

Define your target audience

Determine the demographics, preferences, and needs of your potential customers. This information will help you tailor your products or services to meet their expectations.

Analyse competitors

Identify and study your competitors to understand their strengths and weaknesses. Learn from their successes and shortcomings to develop a competitive edge.

Stay informed on industry trends

Keep an eye on emerging trends and new technologies in your industry. Stay informed to adapt your business strategies and maintain a competitive advantage.

Outline goals and strategies

Set specific, measurable, achievable, relevant, and time-bound (SMART) goals for your business. Develop strategies to achieve these goals, and identify key performance indicators (KPIs) to track your progress.

Create financial projections

Estimate your startup costs, including expenses for equipment, marketing, and legal requirements. Develop a forecast of your revenue, profits, and cash flow, considering various scenarios and potential challenges.

Remember, a well-structured business plan serves as a roadmap, guiding your business through its early stages and helping you make informed decisions.

For help with business plans, visit the Australian Government’s Business website for templates and tools.

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Register Your Business

Properly registering your business in Australia involves several important steps. Follow the process below to ensure compliance with legal requirements.

Choose a Business Name

Select a unique and memorable name that reflects your brand identity. Conduct a business name search to ensure it’s not already in use.

Obtain an Australian Business Number (ABN)

Apply for an ABN, a unique 11-digit number that identifies your business to the government and the public. Visit the Australian Business Register to apply for an ABN.

Register for Goods and Services Tax (GST)

Registering for GST isn’t always necessary right away.

If your business has a GST turnover (gross income minus GST) of $75,000 or more, or you provide taxi travel or want to claim fuel tax credits, you need to register for GST. You can register for GST through the Australian Taxation Office (ATO) website.

Business Licenses or Permits

Depending on your industry, you may need a specific license or permit. Visit the Australian Business Licence and Information Service (ABLIS) to find specific information about this.

By following these steps, you’ll be well on your way to establishing a legally compliant business in Australia. Be sure to stay updated on any changes in regulations to ensure continued compliance.

Secure Funding

Obtaining the necessary funding and resources is crucial for launching and growing your business. Consider various financing options and gather essential equipment and tools.

Assess Startup Costs

Determine the costs associated with starting your business, including expenses for equipment, marketing, and legal requirements. Create a detailed budget to help guide your financial decisions.

Identify Funding Sources

Explore different funding options such as government grants, low-interest loans, personal savings, or venture capital. Consider alternative financing methods like bootstrapping, crowdfunding, or angel investors.

Gather Necessary Equipment

Acquire the equipment, tools, and resources needed for your business operations. This may include purchasing or leasing equipment, hiring staff, or securing office space.

The Australian Government’s Grant & Assistance Finder can help you locate available funding.

Create an Online Presence

Establishing a strong online presence is essential for reaching your target audience and promoting your brand.

Develop a Professional Website

Create an attractive, user-friendly website that showcases your products or services and provides essential information about your business. Ensure your website is mobile-responsive and optimised for search engines.

For assistance with your website, reach out to our team at White Peak Digital, an Australian web design and search engine optimisation agency.

Engage in Digital Marketing

Utilise digital marketing strategies like search engine optimisation (SEO), pay-per-click advertising (PPC), content marketing, and social media marketing to reach your target audience and build brand awareness.

Seek Professional Advice

Engage with business advisors, accountants, and industry experts for valuable insights and guidance. Their expertise can help you navigate challenges and make informed decisions.

There are many options to pick from when it comes to professional advice, but for for a place to start our team here can highly recommend having a chat with the folks at Essentia Coaching.

Business Networking

Build connections with entrepreneurs and professionals by joining associations, attending events, and participating in online forums. Networking provides learning opportunities and potential partnerships.

Popular networking options in Australia include Key Business Network, BX Networking and BNI

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Tips for Starting a Business in Different Australian Cities


Brisbane’s thriving economy and diverse industry sectors make it an attractive location for entrepreneurs. Take advantage of government initiatives like Advance Queensland to support innovation and growth.

Brisbane’s strong focus on technology, start-ups, and creative industries provides numerous opportunities for new businesses. Don’t forget to create a strong online presence with the help of our Brisbane Web Design team to boost your brand visibility.

You can also try out a local coworking space as well, these are a great plaace to collaborate and network. Check out a recent blog post of ours that showcases the best coworking spaces in Brisbane.


Sydney is Australia’s largest city and a global business hub, offering countless opportunities across various industries. Leverage the resources and support provided by the NSW Government Business Support to help your business grow.

Sydney’s diverse economy, skilled workforce, and thriving start-up ecosystem make it an ideal location for new businesses. Enhance your online presence with the expertise of our Sydney Web Design team.

Looking for a coworking space in Sydney? Check out a recent blog post of ours that showcases the best coworking spaces in Sydney.


Melbourne is known for its vibrant culture, strong economy, and robust start-up scene. The city offers a range of industry-specific hubs, such as the Melbourne Innovation District, supporting entrepreneurs across various sectors.

Melbourne’s focus on innovation, technology, and the creative industries provides a fertile environment for new businesses. Collaborate with our Melbourne Web Design team to create a stunning online presence for your brand.

If you’re searching for a coworking space in Melbourne, check out a recent blog post of ours that showcases the top coworking spaces in Melbourne.


Adelaide’s growing economy, affordable living costs, and supportive business environment make it an appealing destination for entrepreneurs. Take advantage of initiatives like Invest South Australia to help your business thrive.

Adelaide’s focus on innovation and emerging industries, such as renewable energy and defence, offers unique opportunities for new businesses. Boost your online visibility with the assistance of our Adelaide Web Design team.

A coworking space is also a great option when getting started to networking and collaborate with our start-ups. Check out a recent blog post of ours that showcases the best coworking spaces in Adelaide.


Perth’s strong economy, skilled workforce, and strategic location provide a solid foundation for new businesses. Utilise resources like the Small Business Development Corporation (SBDC) for guidance and support.

Perth’s diverse industries, such as mining, tourism, and agribusiness, offer numerous opportunities for entrepreneurs. Create an impressive online presence with the help of our Perth Web Design team.

If you’re looking for a coworking space in Perth, explore our recommendations in our blog post on the top coworking spaces in Perth.


Hobart’s picturesque surroundings, growing economy, and supportive community make it an attractive location for new businesses. Leverage resources like Business Tasmania to help you succeed.

Hobart’s diverse economy, including tourism, agriculture, and the creative industries, provides a range of opportunities for entrepreneurs. Partner with our Hobart Web Design team to build a captivating online presence.

Consider using a coworking space, a recent blog post of ours that showcases the best coworking spaces in Hobart.


Canberra, Australia’s capital city, offers a stable economy, skilled workforce, and strong focus on research and innovation. Leverage resources like Canberra Business Chamber for support and networking opportunities.

Canberra’s key industries include public administration, defence, education, and technology, providing a range of opportunities for new businesses. Enhance your online presence by collaborating with our Canberra Web Design team.

Gold Coast

The Gold Coast’s booming economy, beautiful environment, and thriving tourism industry make it an appealing location for new businesses. Make use of resources like City of Gold Coast Business Support for support and funding opportunities.

The Gold Coast’s diverse economy, including sectors like healthcare, construction, and creative industries, offers a range of opportunities for entrepreneurs. Develop a strong online presence with the help of our Gold Coast Web Design team.

Starting a business on the Gold Coast? Check out a recent blog post of ours that showcases the best coworking spaces on the Gold Coast.

Sunshine Coast

The Sunshine Coast’s strong economy, beautiful landscape, and supportive business community make it an attractive destination for entrepreneurs. Access resources like the Sunshine Coast Council Business Support to help your venture thrive.

The Sunshine Coast’s diverse economy, including industries like tourism, agribusiness, and health, offers numerous opportunities for new businesses. Boost your brand’s online presence by partnering with our Sunshine Coast Web Design team.

If you’re looking for a coworking space on the Sunshine Coast, check out a recent blog post of ours that showcases the top coworking spaces on the Sunshine Coast.

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Tips for Starting Different Businesses

Here, we explore different types of businesses, providing insights and industry-specific information to help you get started.

Clothing Business

Launching a clothing business requires a keen eye for fashion trends, a clear understanding of your target audience, and an effective supply chain.

Collaborate with designers, source sustainable materials, and utilise e-commerce platforms and social media marketing to grow your brand.

Focus on ethical and sustainable practices to differentiate your brand and appeal to eco-conscious customers.

Collaborate with local boutiques and participate in pop-up events to increase brand exposure.

Jewellery Business

Starting a jewellery business involves creating unique designs, sourcing high-quality materials, and understanding your target market.

Develop a strong brand identity, attend trade shows, and build an online presence to showcase and sell your creations.

Utilise online marketplaces such as Etsy and social media platforms like Instagram to showcase your products and connect with potential customers.

Establish partnerships with influencers and collaborate with other brands to expand your reach and credibility.

Cleaning Business

To establish a cleaning business, determine your niche (residential, commercial, or specialised cleaning), create a pricing structure, and obtain necessary equipment and supplies.

Obtain any required licenses or certifications, and invest in insurance and quality assurance to ensure client satisfaction.

Implement environmentally friendly cleaning practices and use non-toxic, eco-friendly products to cater to environmentally conscious clients.

Develop customer loyalty programs and referral incentives to encourage repeat business and word-of-mouth referrals.

Lawn Mowing Business

Starting a lawn mowing business involves investing in reliable equipment, establishing a pricing model, and marketing your services to local clients.

Consider offering additional services like gardening, landscaping, or maintenance to expand your business and increase revenue.

Establish a strong online presence through a well-designed website and social media profiles to showcase your work and attract new clients.

Consider developing a customer satisfaction guarantee to build trust and credibility in your brand.

Real Estate Business

Launching a real estate business requires obtaining the appropriate licenses and certifications, building a strong network, and understanding local property markets.

Focus on building a reputation for excellent customer service, utilise technology for property listings, and engage in targeted marketing strategies to attract clients.

Offer value-added services such as property management or financial consultation to provide a comprehensive solution for your clients.

NDIS Business

Starting a National Disability Insurance Scheme (NDIS) business involves understanding NDIS guidelines, obtaining necessary registrations and certifications, and hiring qualified staff.

Ensure you provide high-quality, person-centred services to support participants and meet their individual needs. Continuously invest in staff training and development to ensure your team is up-to-date with best practices and NDIS regulations.

Encourage feedback from participants and their families to improve your services and build trust within the community. Develop partnerships with local service providers and disability organisations to expand your network and better serve the needs of NDIS participants.

Consulting Business

Launching a consulting business requires extensive industry expertise, excellent problem-solving skills, and a strong professional network.

Develop a clear value proposition, offer customised solutions, and engage in targeted marketing to attract clients in your chosen field.

Develop a strong online presence through a professional website, blog, and social media profiles to showcase your expertise and connect with potential clients.

Offer workshops, webinars, or online courses to share your knowledge and establish yourself as an industry expert.

Photography Business

To establish a photography business, hone your skills in various photography niches, invest in quality equipment, and develop a unique style.

Build a professional portfolio, create an online presence, and network with potential clients to secure bookings.

Offer a variety of photography packages and flexible pricing options to cater to different budgets and needs.

Network with other professionals in the industry, such as event planners and graphic designers, to create mutually beneficial partnerships and grow your client base.

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Frequently Asked Questions

How much does it cost to start a business?

The cost of starting a business can vary greatly depending on factors such as location, industry, and type of business. It’s essential to research and budget for startup costs but if necessary, it can be done cheaply as a side-hustle or hobby to begin with.

Can I start a business with no money?

Starting a business with little to no money can be challenging, but it’s definitely possible. Look for low-cost or free resources, consider eCommerce dropshipping or hand-made products, and explore creative ways to generate income.

How can I start an online business from home?

To start an online business from home, identify your niche, create a business plan, and set up a website or online store. Utilise digital marketing strategies to reach customers social media and grow your online business all without the need to set up a physical store.

What government support is available for small businesses in Australia?

The Australian government offers various grants, low-interest loans, and support services for small businesses. Research the options available in your state or territory to find the best assistance for your business.

What are the legal requirements for starting a business in Australia?

Legal requirements for starting a business in Australia include registering your business name, obtaining an Australian Business Number (ABN), and registering for Goods and Services Tax (GST) if necessary. Additionally, you may need specific licenses or permits depending on your industry.

How do I choose the right business structure for my new business?

When choosing a business structure, consider factors such as liability, tax implications, and management needs. Common business structures in Australia include sole trader, partnership, company, and trust.

Consult a business advisor or accountant for guidance on selecting the best structure for your specific situation.

Do I need insurance for my small business?

Insurance is crucial for protecting your small business from potential risks and liabilities. Common types of business insurance include public liability insurance, professional indemnity insurance, and property insurance.

Assess your business’s specific needs and consult with an insurance expert to determine the appropriate coverage.

Wrapping Up

Now that you have a clear understanding about how to start a business in Australia, it’s time to take action!

By following the steps we’ve laid out in this article and remaining committed to your business goals, you’ll be well on your way to a successful venture in Australia.

To your success,